Sales of non-alcoholic beer, wine and spirits surged 26% over the past year to top $800 million in the US, market research firm NIQ told NBC. Non-alcoholic beer is the most popular in the category, ...

People generally don't buy beer with the expectation that nobody will ever drink it. So, how come Super Bowl commercials ...

U.S. sales of non-alcoholic drinks surge ahead of the Super Bowl - U.S. sales report shows a 26 percent increase in ...

However, Drinks Industry Ireland said attitudes ... follow the example of Norway where there is a complete ban on alcohol advertising. ''If you want to advertise a zero zero product there you ...

Most ads for liquor or beer include a reminder to “drink responsibly.” Still, the alcohol industry depends on people who drink more than public-health officials say is safe. A fifth of adults account ...

With Ireland still drinking at a level 40 per cent higher than HSE lower-risk guidelines, this is an imperative.” Other moves being made will see ads for alcohol products be required to include ...

The no and low alcohol drinks market is experiencing a ‘transformative period of growth’, according to IWSR, as it unveils ...