Neiman Marcus is advancing its "retail-tainment" agenda with an exclusive Balmain "Beach Club" capsule collection of 10 ready-to-wear and four handbag styles being offered through May 5.

With blooming bags at Bottega Veneta, black garbage totes at Fiorucci and makeup-palette-inspired clutches at Balmain, this next 2025 bag trend appears to pose the question: Why so serious?