Forget croissants. This concept is all about adorably cubed "mou" bread, described as a brioche-milk bread hybrid.

MANCHESTER, UK — St Pierre Bakery launched its first above the line campaign in the United States Feb. 3 via Connected TV.

By using less butter initially with brioche cinnamon rolls, you'll get a soft but sturdy dough that can hold up against the ...

Samlip announced on the 17th that it has launched the 'lunch bread' series, which provides a quick and hearty meal for 1,900 ...

Plus, does the dough actually have to chill overnight? Soft, rich, buttery brioche bread is what French toast dreams are made of: It slices beautifully, soaks up the eggy custard, and sears to a ...