The Starbucks ceramic mug hype is real – so much so, CEO Brian Niccol mentioned it three times during the company’s Jan. 28 ...

Starbucks is out to change the perception of itself and a world accustomed to grab-and-go culture. How? Ceramic mugs, handwritten notes and condiment bars. Company CEO Brian Niccol talked about the ...

All company-owned Starbucks locations will default to ceramic mugs for customers consuming beverages in stores, and will also ...

When customers walk into Starbucks on Monday, the vibes will be different.Most Read from BloombergWhat Happened to Hanging ...