The Coca-Cola Company deserved to enjoy a moment of success after the traumas it endured in the 1970s. Not only was the strength of its core business questioned—including its coveted status as the ...

The costs of Super Bowl commercials continue to rise, reaching a record-high price tag for a 30-second spot during Super Bowl LVIII. For many companies, the high cost is worth it as it can be the ...

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Costco will begin stocking Coca-Cola products in the food courts of its warehouse stores beginning this summer, replacing the ...

Coke's new ad campaign will unite Coca-Cola, Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under one slogan. The "Taste the Feeling" campaign is part of an effort to combat the trend of ...

The ads pay homage to Coca-Cola’s classic 1995 Holidays Are Coming campaign. They feature iconic red delivery trucks adorned with Christmas lights and Santa Claus imagery. However, the AI ...