Coca-Cola in Sri Lanka recently unveiled ‘Open Happiness’ its global campaign which is all about inviting people to welcome small moments of joy and happiness into their lives and interpreted as the ...
Coca-Cola plans to tell people in London how happy they are this summer with the launch of a "Happiness Meter" across 300 digital billboards in the capital city. The "Happiness Meter" will measure ...
What were the objectives for the creative work? The objectives for the work were to drive penetration and sales by increasing Coca-Cola brand affinity among a key population segment in the UAE. While ...
Coca-Cola wants to celebrate not only the gold on the podium, but beyond the podium as well,? she said. ?We will invite teens to look for gold in their daily life and share this with us. ?And we will ...
Our approach is the perfect mash-up of us taking the natural consumer behavior of 'sharing your feelings' through the digital/social ecosystem by matching that up with Coca-Cola moments ? GIFs are a ...
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