Contrast makeup theory is not exactly new. In fact, some makeup pros might argue it’s as old as contouring or lining your lips. Still, many of us have never heard of the theory—and many have ...

It's all in the details. With countless TikTok videos touting the benefits of contrast makeup, it's safe to assume that the this viral trend will stick around longer than most. The premise of ...

Fun has re-entered the (make-up) chat. Contrast make-up – wearing clashing or disparate colours in different areas of the face – isn’t something reserved only for the likes of Madonna.