It’s Saturday afternoon and downtown Santa Cruz is wildly alive ... several of whom said they came up from Southern California for the weekend to escape the smoke and devastation caused ...

NEIGHBORING BUSINESSES, REACTING TO THE NEWS. IT'S ALWAYS HARD TO SEE A LONG STANDING BUSINESS LEAVE DOWNTOWN SANTA CRUZ, BUT WE ARE FEELING THE LOVE FROM OUR CUSTOMERS EVERY SINGLE DAY.

“Funders, led by the state of California, recognize the visionary ... would have also made Lot 4 the permanent home of the Santa Cruz Downtown Farmers Market, but it ultimately failed in the ...

A worker from Forever 21 removes the store’s remaining signage Wednesday morning, proving once again, that nothing lasts forever.

CRUZ IM ZOE HUNT KSBW ACTION NEWS 8. THANK YOU ZOE...#### TWO MORE F BUSINESSES IN DOWNTOWN SANTA CRUZ HAVE ANNOUNCED THEY'RE CLOSING. RIP CURL SURF SHOP HAS POSTED A SIGN ON THEIR DOOR ANNOUNCING ...

Thairie Ritchie, a well-known Santa Cruz community organizer, reportedly self-immolated Jan. 20 — Martin Luther King Jr. Day ...

In a shocking public event, a local activist set fire to himself in downtown Santa Cruz, just hours after both the second ...

The city of Santa Cruz is excited to bring forward an updated vision for the future of our downtown. We are seeking to expand the boundaries of Downtown Santa Cruz to include the South of Laurel ...

Should the stretch of Santa Cruz Avenue that has been closed to vehicle traffic since the COVID-19 pandemic reopen? Or should ...

You'll find the Santa Cruz Wharf a little more than a mile south of the downtown area. Although visiting the wharf is free, parking will cost you: From September to March, daily parking costs at ...

Pacific Valley Bank plans to hire between 10 and 12 people at the new bank branch in downtown Santa Cruz. It’s interviewing ...