The Japanese luthier has dropped 28 new models, with half of those featuring single-pickup designs as it reflects changing ...

It’s been five full years since Fender has had a presence at NAMM, the musical instruments and equipment industry’s biggest ...

The Fender Stratocaster is the most successful electric guitar design of all time. No guitar has shaped popular culture like ...

With keenly spec'd Sub-Sonic Teles, Strats, Esquires and Strat Thinlines, the Cocktail Collection blends the artistry of fine ...

A decade in the planning, the store is a ballsy attempt at keeping guitars alive in the culture while also hoping to reinvigorate sales, and according to Fender Asia Pacific president Edward ...

The white Fender Stratocaster was signed by Ravi Shankar’s daughter Anoushka Shankar, a celebrated sitar player in her own ...

There aren’t many products that haven’t been given the Hello Kitty treatment, and although this celebratory new haul from Fender feels novel, it’s not the first time the cartoon cat has graced the ...

When it comes to musical icons there are arguably none bigger than the Fender Stratocaster guitar. This iconic instrument has been played by some of the greatest guitarists known to man ...

Jeff Beck's iconic 1954 guitar, part of a collection of approximately 130 instruments and equipment, far exceeded its pre-auction estimate at Christie's in London.

Tom Cochrane sang Life is a Highway, but Fender’s new acoustic guitars are designed to be taken on the road. The new Highway Series are acoustic guitars with the gigging musician in mind.