While PepsiCo leads the western snacks segment with a 24% market share, it lags in ethnic snacks like namkeen and bhujiya. A partnership with Haldiram ... of a minority one. Previous discussions ...

Near term, it is challenging for all namkeen and bhujia players ... But please note that even without Haldiram's transaction happening, the Bikaji stock gave one of the best returns in CY24 ...