Amazon sees AI as a "once in a lifetime" opportunity, according to Jassy. "AI represents, for sure, the biggest opportunity ...

AI is set to supercharge Amazon's efficiency and profitability, making it one of the highest quality stocks in the world.

Trying to cut back on your Amazon spending but can't give up its streaming perks just yet? Here's the change you're looking ...

An Amazon spokesperson said "Try Before You Buy's" limited reach and the growing use of AI-powered recommendations prompted the decision.