Data from Daash Intelligence shows interest in fragrance is fueling growth in several other categories, as is the "skinification" effect.

In 2024, the fragrance category once again outdid itself. Indeed, the sector has been riding high since 2021, when year-over-year prestige fragrance sales surged 82 percent during the first half ...

When it comes to beauty categories, there is nothing as deeply personal as fragrance. It’s linked to our memories and can change our mood, and unlike skincare, makeup and haircare, it’s more about how ...

You can opt for a fruity fragrance to wear to a party, a ~sexy perfume~, or something soft and cozy to snuggle up with at home. Whatever your V-Day plans, I've gathered the best perfumes to wear this ...

Another new perfume is due out by year-end 2025. “Olfaction being so much a part of the brand — it’s really one of the categories we want to expand and invest in,” said Delaye, calling ...