Santa Claus is widely known today as a jolly ... with extra cheer requested by Coca-Cola -- soon made the drink part of Christmas. Coke had come a long way removed from its origins as an alcoholic ...

Coca-Cola noticed that people were buying their soft drinks mostly during the summers. To increase their sales during the winters, Coca-Cola launched its ‘Thrist Knows No Season’ campaign with Santa ...

There’s a chance you’ve heard it before: Coca-Cola created the Santa Claus we see today. It’s certainly believable. Santa’s red and white suit matches the colors of Coca-Cola, and there ...

There’s a chance you’ve heard it before: Coca-Cola created the Santa Claus we see today. It’s certainly believable. Santa’s red and white suit matches the colors of Coca-Cola, and there ...

Coca-Cola was losing market share in the holidays for years in Brazil. In the country its products were becoming less and less present at the December celebrations. There was a gap between the ...