Television ad volumes increased from 7,188 seconds per day in 2020 to 8,210 seconds in 2024, with FMCG accounting for 45% of ...
According to TAM data, Hindustan Unilever led TV ad volumes in 2024 while F&B remained the top sector. GEC dominated genres, ...
A study that reviews the sodium and nutritional content of foods promoted during timeouts and halftime found that adults may ...
The TAM Celebrity Endorsement Report for 2024 found that male movie actors command 42% of the total ad endorsement market ...
Television ad volumes in India declined by 4% in 2024 over 2023 and increased by 14% over 2020, finds TAM AdEx study.
As part of the Black in Business initiative, four black-owned businesses have each won £150,000 in Channel 4 TV advertising, ...
According to TAM AdEx's latest report, ‘2024 television advertising recap’, the top five channel genres continued to dominate ...