Logo design is not an exception augmented reality AR is altering brand interaction with consumers In an environment when attracting attention is more difficult than it has ever been companies must fin ...

In the fast-paced world of branding and design staying ahead of trends is crucial for businesses and designers alike A logo serves as the face of a brand embodying its values mission and vision As we ...

Canadian media heavyweight Rogers, European software provider SAP, and US financial services provider have been signed up.

10 luxury brand logos have mastered it. They've become more than marks on products—they're cultural touchstones, over decades and continents. Logos are stories we tell ourselves. The best ones?

Your logo is not just a cute picture; it’s the face of your brand in a hugely competitive market! It makes someone walking along the street stop and look at your shop, thinking, “Wow, I have to check ...

They say beauty is in the eye of the beholder, but it helps if the object of your gaze is symmetrical. Studies show humans associate symmetry with attractivenes ...

From fashion labels to tech giants, companies often find themselves in legal battles over names, logos, or branding elements.

From San Francisco's Polk Street in 1971 to prime-time TV, Bebe was not just a mall brand. It shaped trends, defied critics ...

Louis Armstrong Airport is gearing up for Super Bowl LIX and held a pep rally and new brand reveal on Tuesday.

Kellogg’s is on a mission to reaffirm its seat at the breakfast table, and is leaning into its previously “under-leveraged” ...