It won’t be a sprint, but Rhonda Tulk-Lane believes businesses and the customers they rely on are up for the marathon effort ...

Gary Drenik is a writer covering AI, analytics and innovation. With the pandemic behind us, the consumer mindset and expectations have shifted, and brands are moving quickly to meet – and exceed ...

If someone asked what you would do with $1 million today and you start making a shopping list with items like a bigger house, a nicer car, luxury clothes or expensive flights, you probably have a ...

According to Professor Bowden, consumer mindset, preferences, and the way people see brands are constantly changing. “And don’t forget to throw into the mix changing and fluctuating economic ...

CEW ‘s 2025 State of the Industry event included reports from Mintel, NIQ and Iced Media and highlighted key factors that impacted the landscape in 2024. Among them, the rise of social selling, ...