Sandstone Media has built a reputation for driving results through influencer collaborations, media relations, and social ...

Programmatic advertising is rapidly gaining prominence in India, emerging as a cornerstone of digital ad spending. According ...

Sustainability initiatives must resonate with consumers, who increasingly demand transparency in environmental practices.

Mail publisher DMGT grew revenue and profit in 2024 despite a small drop within the consumer media side of the business.

Digital marketing has become the backbone of modern business strategies, transforming how brands connect with their audiences ...

By 2026, digital media will contribute more than 61% of the total advertising spend in the Indian industry, the e4m-dentsu ...

India's advertising industry grew 6.3% in 2024, with digital ad spends up 21.1%. Social media leads, contributing 29% (₹14,480 crore) of total spends.

Firms are deploying new tools to create campaigns and track how effective their marketing spending is, but the core concept ...

Collective Audience, Inc. (OTC PINK:CAUD), a leading innovator of audience-based performance advertising and media for the open web, has appointed Andrew Q. Kraft to its board of directors.

Hiring for digital marketing positions this year? Ask these 15 essential interview questions to get insights on their skills, ...

Expectations are high that the two synergistic and growing channels can deliver on the promise of full-funnel, data-driven ...