Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Influencer marketing in India, valued at over 12 billion rupees, is expected to grow significantly, driven by data insights ...

In this article, Vaibhav Pathak of Dot Media examines influencer marketing’s impact on brand engagement at the Kumbh Mela.

Another area of influencer marketing that is gaining attention is using AI-based influencers instead of real people. It's a ...

At Brand Influence Agency, we’ve pioneered community influencer marketing in South Africa for over 15 years. How? By ...

Working with influencers gives businesses the chance to reach a wider audience by connecting with their dedicated followers.

The Australian Influencer Marketing Council (AiMCO) is set to host its first-ever beauty influencer marketing events, ...

As the agency celebrates its 10th anniversary, Founding Partner Jaideep Shergill says that he hopes to continue to grow ...

Influencer marketing platforms are software solutions that can help brands and influencers manage and run their marketing campaigns. By providing efficient analytics and management tools, influencer ...

Influencer marketing companies can help establish and strengthen the bond between your brand and potential customers by leveraging the major platforms of content creators. Innovative technology and ...

LinkedIn Conversation Ads have an average open rate of around 50%, which is higher than the industry average of 21%. This is ...

Authenticity and trust play a vital role in influencer marketing. If the content is shared by an influential person regarding ...