Entertainment and media markets in Africa show resilience amid global challenges: PwC
According to PwC, the anticipated rise in consumer access to stable internet, bolstered by 5G adoption, is likely to drive this growth.
businessday14d
Nigeria’s entertainment sector to hit $13.6 billion by 2028 — PwC
A new report by PricewaterhouseCoopers (PwC) has revealed that Nigeria’s entertainment and media sector will grow from $9 billion ...
The Nation Newspaper8d
PwC: Nigeria’s entertainment, industry revenue to hit $13.6b
The value of Nigeria’s Entertainment & Media (E&M) market is projected to reach $13.6 billion in 2028, driven by Nigeria’s population of over 230 million, with median age of 18.1 years.
Nairametrics5d
PwC lists 10 fastest-growing entertainment and media sectors in Nigeria 2024-2028
Nigeria’s entertainment and media (E&M) industry is on a growth trajectory, driven by rapid digital adoption and a youthful population ...