Local marketing requires going very deep on a particular group of people. Here's what you need to know. The post Your 4-step guide to local marketing success appeared first on MarTech.

This survey highlights a growing trust in word-of-mouth, a preference for fresh feedback, and the critical role of owner ...

To win in any market, brands need to do more than just exist – they must connect. Success comes from understanding the ...

Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...

Verizon VP of partnerships Nick Kelly joins the Marketer's Brief to discuss why the brand skipped a Super Bowl national ad in ...

5 But, without knowledgeable representation at the local level, companies’ EU marketing authorisation ... as well as support strategic objectives, separating these responsibilities could be ...

With a little practice and a strong video strategy, you can master this valuable marketing tool to help you dominate your local market.