These are extremely different markets in terms of consumer mindsets, histories, and cultural roots. Yet our research found that the needs that motivate Chinese consumers to select certain snacks ...
This report explores how growth in cultural diversity is changing global consumer markets and explains how these changes ... More culturally diverse societies have more diverse needs in terms of food, ...
During the recently concluded Spring Festival holiday, Chinese consumers' cultural and entertainment spending has surged. Revenue from cultural and artistic services rose 66.3 percent, the People ...