MUMBAI: It’s looking at pumping up a rather placid Indian  sports hydration drink market which has not seen much innovation ...

Reliance, which entered the beverages market less than two years ago by reviving Campa, it already has a market share of 10% ...

This is relatively lower than other rival sports drinks available in the market such as Pepsico's Gatorade and Coca-Cola's ...

Reliance through its FMCG arm Reliance Consumer Products Ltd (RCPL) has entered into the sports hydration drink segment with ...

Reliance through its FMCG arm Reliance Consumer Products Ltd (RCPL) has entered into the sports hydration drink segment with ...

Y is for Yerba mate and Yellow Submarines, both of which are yummy! Though too many Yellow Submarines might leave you yawning ...

Circle K and DK are among the nearly 2,000 convenience-store locations into which Jones Soda Co. is expanding. The company said this is its first significant presence in c-stores in its nearly 30-year ...

The main takeaway from these new guidelines is that kids and teens should be drinking plain water, flat or sparkling, and ...

In other beverage news, Celsius is tapping into the nostalgia of roller rinks and arcades with its latest energy drink flavor.