Toy Fair 2025 saw Orchard Toys launch three Bluey games based on some of the most popular episodes of the phenomenally successful animated TV series. Orchard Toys has announced that is has signed ...

Nickelodeon has launched Kid Cowboy, its first original animated series for YouTube, centering on a guitar-playing hero who champions justice in a futuristic world. Now available on Nickelodeon ...

Zog Day is an annual celebration for bookshops, schools and families, celebrating the 15th anniversary of Julia Donaldson and Axel Scheffler’s beloved dragon. Scholastic and Magic Light Pictures ...

The new strategy and structure is a key part of Aardman’s Brand and Licensing division’s plans to maximise the impact and value of the studio’s IP around the world. Aardman has announced a ...

This collaboration aims to expand Bad Egg Co.’s presence across Latin America through licensing deals across multiple categories. Bad Egg Co. and Toikido have announced a partnership with The ...

The company will collaborate with partners across all key categories to bring the new Dora TV series to life for pre-schoolers up and down the country. Paramount Consumer Products & Experiences UK ...

The new sets will feature the main crew as seen in the show for the first time in Lego Minifigure form, featuring settings and scenes pulled straight from the screen. The Lego Group, Netflix and ...

Through this relationship, WildBrain CPLG and Spin Master will extend Unicorn Academy and Rubik’s Cube’s representation into the UK and Eire. WildBrain CPLG, a trusted licensing partner for ...

The 23-minute Barney’s World: I Love Me Too special, featuring two brand new songs, premieres Friday, 31st January exclusively on YouTube. Mattel has revealed the trailer and key art for its ...

Toy World - the business magazine with a passion for toys. Published by Alakat Publishing Ltd.

Ahead of the ‘summer of Superman’, Toy World’s Rachael Simpson-Jones sat down with Warner Bros. Discovery’s Philippe Roucoule, senior vice president of EMEA Consumer Products, to chat ...

Ravensburger has announced the appointment of Enrico Tassinari, who will work out of the UK in a global role that will see him drive the brand forward in key territories for 2025. Enrico ...